What is SEO?

Basics of SEO

New to SEO? Want to learn it? Don't know where to start?

Welcome you are at the right place.

We will guide you through step by step process from beginner to advanced level.

First of all we will start with:

What is SEO?
Its types?
Importance of SEO?

and the question which a beginner is concerned about most is:

Is there any future of SEO ?

After knowing answers of these questions you will be able to start knowing about the techniques used in it.

So lets start.

What is Search Engine Optimization(SEO):

It is a group of strategies and techniques used to increase the traffic or number of visitors on your website.  There are two types of SEO.

1. White hat(the good one)

2. Black hat (the bad one) 

1. White hat SEO: 
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It comprises of techniques and methods used to improve ranking of any website on search engine to get more traffic or visitors.

2. Black hat SEO: 
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It comprises of techniques and methods which find weaknesses in algorithms of search engines and use them to obtain higher rankings.

Importance of SEO:

It is very important for everyone who want to earn in online world. If you think that you can survive in online world and can get high rankings without doing SEO. You are living in the dream world.
Even you have fresh & quality content  but if you don't SEO your website. You will not get higher rankings and visitors.

Why?

Because search engines give results which visitors need and search engine try to find results which are most relevant to the user queries. But if you don't SEO your website properly. Search engine will not find it and you will not get higher rankings & visitors. Because you know that you have fresh and quality content. Search engine is not a human. It have its own criteria. If you fulfill it you will get results. Otherwise you will be ignored, no matter how much quality content you have,

This was just an overview. You will know more and more as we move forward.

So now comes the most important question that you want to know that Ok! I am starting to learn SEO but why I am learning? Can I get something out of it in future or not?

So here is the answer of your question:

Future of SEO:

As we see now-a-days internet and online business,work,facilities and services increasing day by day and it will keep increasing in the future. So, as online business is increasing day by day. They will definitely need someone to get them higher rankings and get them more and more visitors because if they don't have visitors then why they work online.

So here is the answer to your question.

Don't worry ! You have secure future but if you have learning attitude. Because scope of SEO will increase in future but the techniques and strategies will change. You have to stay updated with latest techniques and strategies of search engines.

If we see the the techniques used few year before. They are totally changed. A person who have knowledge of these old techniques can't survive right now. Same will be the case in future. If you will not stay updated you will lose your value.

So SEO is for the people who have learning attitude.

If you have. Congrats! You have ability to become one of the best SEO experts in future.

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Please leave comments below and you can ask me any queries or if you have any useful advice you comment or email me at Daniyal Ahmad . 


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Daniyal Ahmad